11 Marketing Tips
I’ve been thinking about marketing this week and have put together a few little tips which can help get you started! Hope they help. Read more…
Business, Life, Linear Blue, SEO, Web
I’ve been thinking about marketing this week and have put together a few little tips which can help get you started! Hope they help. Read more…
Business, Life, Linear Blue, SEO, Web
I have now fully settled into Linear Blue life and my new role. I spend most of my time working on marketing tasks and campaigns. These vary from writing newsletters and articles to analysing our website’s performance. But don’t panic, I won’t bore you anymore with Google Analytics, I went on about that enough in my previous blog. I Review SEO and PPC campaigns frequently, this is a time consuming task but worth doing a good job. One of my favourite jobs is putting together marketing campaigns, where i can come up with new marketing ideas and projects.
Small Businesses have done a better job at surviving the recession, than most would think. According to a recent study by Kingston University, 48% of small businesses have maintained or increased their profitability in the past year.
I have been using Google Analytics frequently and have become impressed with the level of detail their features offer. The graph is one of my favourite tools, which helps to detect a trend with the data. The advanced segments feature is impressive, allowing you to select up to four segments, such as, new visitors, paid search traffic or non-paid search traffic, which filters through to the graph.
It would be rude not to introduce myself and start blogging! I will start by telling you a little bit about myself first.